Who's who in the forgoodhood?

Introducing the crazy bunch of social impact creators who make up the teams at forgood!

Romy Heldsinger (CEO)

Romy is passionate about creating meaningful impact between people, corporates and Causes. She spent a good part of her career in the media & marketing industries, gaining experiences in areas such as publishing, television and digital marketing, until finding out her passion was “doing good” and wanted to work in an industry that allowed her to follow her dream.

While forgood is her primary job function by day, Romy also enjoys working with animals and is a mother to a twin boy and girl, Raphael & Sefora.

Mashadi Letwaba (Business Development Manager)

Mashadi is a BCom honours graduate from the University of the Witwatersrand, who believes in putting the customer first in everything you do. She enjoys creating memorable experiences that make people smile and is passionate about using technology to save lives.

Mashadi is also an entrepreneur at heart, running two businesses of her own. However, her most important job is being a mom of two.

Busisiwe Chauke (Programme Manager)

Busisiwe, an Audio-visual Production Management graduate, started her career in the media space as an analyst and went on to hold various roles, including Brand Manager and Marketing Manager. Her achievements include being awarded Product Manager of the Year 2016 at On The Dot, the largest multi-channel media logistics company in South Africa.

Busi's greatest achievement though, is becoming a mother. This role is the inspiration behind The Father’s Lap, an NPO that she founded to support charities that focus on children and the youth. In addition to the amazing opportunity to do good through her work at forgood, this is her most personal contribution to changing communities by starting with their future leaders.

Her motto behind the work that she does is simple, "It is easier to build strong children than to repair broken adults". Frederick Douglass

Bokang Mokoena (Programme Manager)

Bokang (or BK as we call him) is passionate about after-school programmes, community and youth development. He started his career journey at the age of 18 years and holds a wealth of experience in the non-profit sector. He’s also a founding board member at Phakamani Young Minds Academy - an NPO assisting young people to escape poverty through education. He previously volunteered with different civil organisations both locally and internationally working with children and youth.

In 2019 he was recognized for the Top 100 Young Independents (TYI) a prestigious campaign inspiring and aspiring young leaders from across Sub-Saharan Africa. BK's purpose in life is to make a contribution that will exist far beyond the time he’s no longer alive.

Faye Pillai (Programme Manager)

Faye is passionate about many things but her top three are:

• Music
• Helping people
• Travel & Tourism

Faye’s passion for the first two are immeasurable and cannot be put ahead of each other. Faye’s career consists of a decade in strategy, marketing and brand management. She also has experience in project management and is especially passionate about growing team members to achieve their full potential.

Faye is a firm believe that with passion, motivation and a great attitude, anyone can triumph in the workplace. She enjoys travelling to new places, loves adventure, loves sport and her music collection is one of her prized gems.

Stephanie Makhlouf (Programme Manager)

Stephanie has over a decade's experience in Media, Public Relations and Client Service industries with a passion for building and maintaining customer relationships and delivering excellent service. One of her greatest achievements came in 2016 where she managed a client project delivering Christmas gifts to five charities across Johannesburg over three days with no budget.

A movie-buff at heart (with a collection of 800+ DVDs), she's a purveyor of the useless movie facts you never knew you always wanted to know. She considers herself a life-long student, taking every opportunity she can get to learn through podcasts, reading and documentaries. She's also a keen baker thanks to her Greek heritage and is the guru for the best foodie spots around town.

She considers her "why" to be: Adding value to people through my diverse set of skills so that they can reach their full potential. After living overseas for several years, she is more inspired than ever to help everyday South Africans build abundant lives and not only succeed but thrive.

Rudi von Staden (CTO)

Rudi is part of the Developer Team. He has been active in the nonprofit technology space since 2003 when he helped turn a student volunteer project into a successful NGO which helped Causes use technology strategically. He is a founder and board member of mLab Southern Africa, a tech startup lab based in Pretoria, and previously coordinated technical development at James 1:27 Trust, an innovative Cause which uses technology to enable information management, reporting, fundraising and sponsor relations within the Orphan and Vulnerable Children sector. He loves being in the overlap between technology and social impact.

Rudi is an avid bikepacker and the forgood team lives vicariously through his adventures.

Michelle Adler Rogoff (Operations Director)

Michelle is all things Operational – not only at forgood but at home with her two boys and husband Graham as well! She loves putting plans together and executing on projects as well as running the day-to-day office administration, finance and Human Resources of the business.

Hailing from the non-profit sector where she cut her teeth working for activist-based organisations in Khayelitsha in the Western Cape, Michelle brings a combination of experience from the NGO world and e-commerce thanks to her time spent at Superbalist and Takealot.com.

Michelle enjoys the outdoors and various sports and hopes to run the Comrades marathon one day.

Yanelang Motloung
(Software Developer)

Yanelang is a proud Computer Science and IT graduate from UKZN, now living the dream as a Software Developer! I thrive on tackling complex, brain-teasing logical problems and finding solutions that make a difference.

Being a dad is one of his greatest joys, and when he is not coding or problem-solving, you'll catch him cheering on his favourite sports teams with all the enthusiasm in the world.

"Energy flows where attention goes" – this mantra keeps him focused and reminds me that everything is energy, ready to be harnessed and directed towards our goals!

Lawrence Mothabela
(Software Developer)

Lawrence is a Software Engineer at Forgood, holds a BSc-Honours degree in Computer Sciences.

He is passionate about creating impactful solutions that make a difference in people's lives. A fun fact about Lawrence is his love for continuous learning and staying updated with the latest technology trends.

One of his favorite quotes is, "The only way to do great work is to love what you do" by Steve Jobs. This quote resonates with him because it encapsulates his belief in finding joy and passion in one's work to achieve excellence.

Chad Danker
(Front-end Developer)

Born and raised in Krugersdorp, Chad is passionate about innovative technology and its potential to improve lives.

Chad uses his skills to create user-friendly interfaces that are both aesthetically pleasing and highly functional. Holding a BCom IT Management degree from the University of Johannesburg, he leverages his expertise to develop technology solutions that meet and exceed user expectations.

In his free time, Chad enjoys hitting the gym, gaming, and spending time with his family. Anything that gets the adrenaline flowing is a welcome activity!